Enterprise Content Management

ECM or Enterprise Content Management is a means of organizing and storing documents and content related to larger organizations. It broadly consists of the methods, tools and strategies applied for content management relating to an enterprise

  • Retailers generate a lot of content from various sources for various needs

  • With digitization taking over every industry, retailing has expanded into electronic means, which in turn produces huge amounts of content of various types

  • Retailers have to handle two types of content – product and non-product content

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